At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps.
Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.
From your website itself to your online branding assets — digital advertising, email marketing, online brochures, and beyond — there’s a huge spectrum of tactics and assets that fall under the umbrella of digital marketing. And the best digital marketers have a clear picture of how each asset or tactic supports their overarching goals.
SEARCH ENGINE OPTIMIZATION
We provide full search engine optimization services to increase your visibility and improve your rankings in search results. Your potential clients are searching for products and services online. Without proper optimization, your website won’t be visible to users trying to find what you have to offer.
PAID ADVERTISMENT (PPC)
Get instant traffic to your website with PPC and Adwords. Our PPC strategies combine expertise with technology for a strategy that sends quality traffic to your company website. Every aspect of the campaign is driven by conversion to ensure the best possible ROI on your investment. Your website will be in front of the right customers at the right time.
WEB DESIGN & DEVELOPMENT
Represent your brand accurately online. Inovasi Solusi Internasional employs in-house web design professionals with the passion to create exceptional designs. Our staff works in a regulated environment, collaborating with experienced professionals to ensure that the designs are of the highest quality and all requirements are delivered on time.
Our copywriters create, optimize and publish high quality content for your brand. Your website needs copy that ranks in search engines and converts customers. Our integrated approach to writing high quality copy, takes everything into consideration to produce solid text that moves your audience to action and creates authority in your industry.
SOCIAL MEDIA MARKETING
Connect with your audience and form long-lasting relationships through social media marketing. Using social media analytics, we gain valuable insights into your audience profile which we use to create highly targeted social media campaigns that drive customers to action. Our goal is to get your brand closer to your audience through meaningful interactions.
Perception is reality. One bad review can harm your company’s reputation online. Our experience in SEO and other channels gives us the ability to see what customers are saying about your brand online. As a leader in public relations and digital marketing, we have the ability to control the conversations about your brand online.